Design is not just what it looks and feels like. Design is how it works.
STEVE JOBS
beautiful & functional website design
We are a Charlotte, NC-based website design studio that works with two major platforms — WordPress and Shopify. If you already have a website platform you love (like Squarespace or Wix) and don’t want to make the switch, we are happy to provide additional estimates or design mockups for you to implement on your platform.
WordPress Website Design
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Self-hosted using WordPress.org (hosting & domain costs not included)
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Made from scratch front-end website design
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Website questionnaire
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Easy to update platform
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Product listings setup (up to 20; additional listings for a fee)
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Connection of any required WordPress plugins for added functionality (Note: we do not create custom plugins)
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Gmail + Google Analytics connection
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Basic SEO setup
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SSL Security installation
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Automatic backups (with Google Drive, Dropbox, etc.)
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End of project website tutorial
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End of project reference document with FAQ's and helpful links
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2-week email support
Contact Us
The turnaround time for website design is typically around 4-6 weeks.
Shopify Website Design
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Hosted on Shopify
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Front-end website design using a Shopify theme or page builder of your choice
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Website questionnaire
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Easy to update platform
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Product listings setup (up to 20; additional listings for a fee)
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Connection of any required Shopify apps for added functionality
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Basic SEO setup
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End of project website tutorial
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End of project reference document with FAQ's and helpful links
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2-week email support
Contact Us
The turnaround time for website design is typically around 4-6 weeks.
à la carte design services
- Banners
- Brand style guides
- Business cards
- Catalog
- Lookbooks
- Menu design
- Packaging
- Postcards
- Signage
- Social media posts
- Stationery
- Stickers / labels
questions > answers
- What do I do to get started?
Fill out our contact form here to give us all your project details, timeline, and budget. We’ll reach out with more information, a custom estimate if we have enough details, or our scheduler for us to chat about your project. - Is there anything else you need from me to start on my project?
After we discuss details, you’ll review your project estimate and timeline, sign a standard design contract and pay a deposit in order to start! Every brand or website project starts with a brief questionnaire — so be prepared to answer some nitty gritty questions about your business and goals!
- What is your design process?
Questionnaire -> wireframe / site map presentation -> home page design presentation -> remaining pages are built -> refine -> finalize -> publish your website! - How will you communicate with me throughout the process?
Email is always the first (and preferred) method of contact. For every major project milestone, we like to do presentations over a video call or recording so you can give us feedback in real-time, or leave notes in your own time. - Will you write copy for my website?
Generally, we ask clients to come prepared with all website copy and images you want displayed on your website. You’re the experts of your own product or service, so that’s where we like to start things off. If you need help with copywriting, we can always happy to provide that service for an additional fee.
- What happens when the website is finished?
Once we are done with your website, we will head into the launch phase — your website will be LIVE on the Internet for anyone to see. We will make sure everything is working correctly before we hit the “Publish” button. You will receive an invitation for a client tutorial so you can learn how to make updates to your website! - What other expenses are involved with keeping up a website?
Very common question! While working with us, you are paying for the custom design of your website. There are a few additional costs to keep in mind once it’s all said and done: Hosting, domain name, and any “pro” or paid WordPress plugins or Shopify apps. We also offer monthly website maintenance if you’d rather us handle future updates for you.
view our recent projects
I have been unbelievably impressed by your methodology, organization and problem solving skills [during our website redesign].
Lindsay AnvikBabe & Butcher
She does a great job of educating and providing resources to improve your website. I am looking forward to implementing her feedback in the future!
Lauren ChaseClimbing Hills Counseling
People ask us all the time if we are a franchise because of the visual consistency in our graphics!
Jossie LukacikSweet Spot Studio
We will never take for granted how easy it has been to work with Dana Gray Studio to completely transform our website. Dana totally saw our vision and used her brilliant eye and sensibilities to create something we are extremely proud of.
Brigitte OgerCraft Cakes CLT
Dana is thorough, has quick turnaround times, and her workflow management method is super efficient and easy (e.g. design reviews, feedback, etc.).
Barb PetersonPeterson MADE


