Identities are the beginning of everything. They are how something is recognized and understood. What could be better than that?
PAULA SCHER
let's brand your business
Logo Design
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Questionnaire
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Moodboard
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2 logo concepts
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2 rounds of revisions
(to your chosen concept) -
Main logo version (i.e. horizontal)
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Secondary logo version (i.e. stacked)
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Badge logo version
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Brand color palette
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The turnaround time for logo design is typically around 4-6 weeks.
Full Brand Design
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Everything in Logo Design PLUS:
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Brand graphic elements
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Typography / font styling
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Brand pattern(s) / texture(s)
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Social media profile images
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Business card design
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Brand style guide
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The turnaround time for full visual brand design is typically around 2-3 months.
à la carte design services
- Banners
- Brand style guides
- Business cards
- Catalog
- Lookbooks
- Menu design
- Packaging
- Postcards
- Signage
- Social media posts
- Stationery
- Stickers / labels
questions? answers.
- What do I do to get started?
Just click on the gold button under the service you need, or fill out our contact form here. - Is there anything else you need from me to start on my project?
After you complete your project questionnaire, all you have to do is sign a contract and pay a deposit in order to start!
- What is your design process?
It’s quite simple, really: questionnaire -> meeting (phone call or in person) -> moodboard presentation -> design concepts presentation -> refine your chosen concept -> deliver files -> social media launch! - How will you communicate with me throughout the process?
Email is always my first (and preferred) method of contact. Occasionally we might hop on a phone call, or even meet for a drink if you are local to Charlotte. - Will I be included in design decisions?
Of course! This entire process is meant to be very collaborative. You will even have access to your very own Client Dashboard so you can see all emails, forms, design proofs, and timelines, related to your project(s).
- What is the difference between “Main logo”, “Secondary logo”, and “Monogram logo”?
- Main logo — This will always the “first choice” when it comes to displaying your logo.
- Secondary logo — If your main logo has a more portrait orientation, this secondary logo will be designed with a more horizontal orientation (and vice versa) so you can have a very versatile brand system to use across print, social, and website.
- Monogram logo — Shorthand versions of your logo / brand system come in handy for things like stamps, packaging, stickers, etc.
- What types of files will I receive once my logo or branding project is complete?
Each logo version will come in black and white, and also in the color palette created for your brand. These are the file types you will receive: .jpg, .png, .eps, and .pdf (This blog post explains the difference between these file types.)
view our recent projects

Logo Design
Logo Design: Chantelle Jordan Photography
Chantelle Jordan Photography is a photographer based out of Charlotte, NC, but frequently travels to South Carolina and beyond. Chantelle offers lifestyle wedding, family, maternity,
Dana Gray
November 29, 2020
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Branding
Branding: Cheri Parker Design
Cheri Parker Design carries unique, well-crafted bags with a bit of whimsy. The entire collection of Cheri Parker bags appeals to those who like to
Dana Gray
May 9, 2020
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Logo Design
Logo Design: Jackie Rae Studios
Jackie Rae Studios is a multifaceted creative studio providing handcrafted, thoughtfully curated designer pillows, design renderings and artwork directly from the maker’s hands to yours.
Dana Gray
March 7, 2020
No Comments
Dana took my jumbled mess of a Pinterest board and half-baked ideas and gave me exactly what I needed. I can't recommend her enough if you're needing a branding refresh!
Kendle StarcherNeon Love Story
Dana is an extremely talented visual designer and her attention to detail is excellent.
AJ WerbickasGrateful Gadgets
Dana is thorough, has quick turnaround times, and her workflow management method is super efficient and easy (e.g. design reviews, feedback, etc.).
Barb PetersonPeterson MADE
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